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Summary (IA Generated)
Smartphone shipments reached an all-time high in India in the quarter that ended in September this year as the world’s second largest handset market remained fully open during the period after initial lockdowns due to the coronavirus, according to a new report.
About 50 million smartphones shipped in India in Q3 2020, a new quarterly record for the country where about 17.
3 million smartphone units shipped in Q2 (during two-thirds of the period much of the country was under lockdown) and 33.
5 million units shipped in Q1 this year, research firm Canalys said on Thursday.
Research firm Counterpoint said last week that Samsung had regained the top spot in India in the quarter that ended in September.
And local smartphone firms, which lost the market to Chinese giants (that command more than 80% of the market today) five years ago, are planning a come back.
Indian brand Micromax, which once ruled the market, said this month that it is gearing up to launch a new smartphone sub-brand called “In.
9 million in the new smartphone brand.
In a video he posted on Twitter last week, Sharma said Chinese smartphone makers killed the local smartphone brands but it was now time to fight back.