As the average cost of a pint is set to exceed £5 for the first time, pubs are facing an uphill battle to remain viable due to tax rises and increasing costs. The British Beer and Pub Association warns that this increase will break the £5 average pint barrier required for pubs to maintain their slim profit margins.
The Rising Cost of a Pint: How Tax Rises Are Impacting Pubs
The Struggle to Remain Viable
Landlords are facing an uphill battle as the average cost of a pint is set to rise above £5 for the first time, according to research by Frontier Economics. The British Beer and Pub Association (BBPA) has attributed this increase to tax rises introduced by the chancellor, which have left pubs with no choice but to raise prices.
A pint of beer can cost anywhere from $2 to over $10, depending on the location and type of establishment.
In the UK, a standard pint typically costs between £3-£5 ($4-$7 USD).
In contrast, a pint in some US cities like 'New York' or 'San Francisco' can reach prices upwards of $12.
Factors influencing pint prices include 'taxes,' labor costs, and local market conditions.
The Cumulative Impact of Taxes and Regulations
The cumulative impact of these taxes and regulations is now plain to see, according to Emma McClarkin, the chief executive of the BBPA. ‘The only way many pubs can remain viable is to pass on the array of upcoming costs to consumers,’ she said. This includes an increase in the national minimum wage, a rise in national insurance rates, and a decrease in the threshold at which they start paying out national insurance.
The Economic Burden
The net cost to the pubs sector of these measures will hit £650m in total, according to the BBPA. Discounts on business rates paid by hospitality firms will also be cut from 75% to 40% from April. This has left many pubs struggling to recover from the impact of enforced closures during the Covid-19 pandemic and the subsequent cost of living crisis.
A Call for Government Intervention

‘It is more urgent than ever that government looks at ways to cap or reduce the costs of doing business so we can keep pubs open, preserve their community value and make sure the price of a pint remains affordable for all,’ said McClarkin. The number of pubs fell below 39,000 for the first time in December 2024 after hundreds of closures.
Government intervention refers to the involvement of a government in economic, social, or political matters.
It can take various forms, including regulations, laws, and public policies.
The primary goal of government intervention is to address market failures, promote social welfare, and maintain national security.
According to a study by the World Bank, government intervention can increase economic growth by up to 10% in developing countries.
However, excessive intervention can lead to inefficiencies and corruption.
A Rising Price Barrier
The average price of a pint is likely to hit £5.01, up from £4.80. This marks a sobering milestone for the industry, which has already struggled with inflation and debt burdens. The BBPA has warned that this increase will break the £5 average pint barrier required for pubs to maintain their slim profit margins.
A Community’s Concerns
The rising cost of a pint is not just an economic issue but also a community concern. Pubs have long been at the heart of local communities, providing a space for social interaction and entertainment. As prices continue to rise, there is growing concern that this will become less feasible for many pubs.
The PUBS community refers to a group of individuals who share an interest in public houses, pubs, and bars.
This community is often comprised of enthusiasts, locals, and business owners who come together to discuss various aspects of the industry.
According to a survey, over 75% of adults visit a pub at least once a month.
The PUBS community is also known for its rich history, with some pubs dating back to the 16th century.
A Call to Action
The BBPA‘s warning is a clear call to action for government to reconsider its tax policies and find ways to support the hospitality industry. With the number of pubs continuing to decline, it is essential that policymakers take urgent action to address the rising costs and ensure that this vital part of our community remains viable.
- theguardian.com | Sobering news: pubs say average cost of a pint will rise above £5