Pierre Rochard, CEO of The Bitcoin Bond Company, shares his vision for bringing bitcoin to traditional finance and making it a core monetary technology.
Pierre Rochard, now CEO of The Bitcoin Bond Company, has spent over a decade navigating the complexities of the ‘bitcoin space’ . From his early education to his current mission to bring bitcoin to traditional finance, Rochard’s journey is one of advocacy and innovation.
Pierre Rochard is a well-known figure in the Bitcoin community, recognized for his contributions to the development of decentralized mining.
He is the founder of Chaincode Labs, an organization focused on advancing the understanding and adoption of blockchain technology.
Rochard's work has been instrumental in shaping the Bitcoin ecosystem, particularly in the areas of mining and scalability.
His expertise has been sought after by various industry leaders, solidifying his position as a respected authority in the field.
Rochard first discovered bitcoin in 2012 while studying at UT Austin. His interests in Austrian economics and open-source software led him to see bitcoin as the intersection of both. He became an early thought leader, co-founding the Satoshi Nakamoto Institute to house foundational writings and cypherpunk philosophy.
Across roles at BitPay, Kraken, and most recently Riot Platforms (RIOT), Rochard’s work has spanned bitcoin infrastructure and advocacy. At Riot, he led responses to environmental criticisms, including a viral parody video that reframed the debate around mining and value creation.
Rochard emphasizes that critics who view mining as wasteful misunderstand bitcoin’s true value. It’s about monetary sovereignty — the ability to control one’s own money. This perspective is crucial in understanding Rochard’s latest mission to make bitcoin more appealing to traditional credit markets through innovative financial structures.
Unlike Michael Saylor‘s long-only strategy, Rochard wants to build ‘bankruptcy-remote, bitcoin-only structures’ with clear life-cycles and risk-tranching. His goal is to acquire $1 trillion in bitcoin over the next 21 years — market conditions permitting.
Rochard believes that the four-year halving model is losing relevance for price prediction purposes. He notes that bitcoin’s CAGR is now tied to interest rates, and higher Fed rates pull capital out of Bitcoin, slowing adoption.
Bitcoin is a decentralized digital currency that allows for peer-to-peer transactions without the need for intermediaries.
Created in 2009 by an individual or group using the pseudonym Satoshi Nakamoto, it uses cryptography to secure and verify transactions.
The total supply of bitcoin is capped at 21 million, making it a scarce asset.
Bitcoin's value has fluctuated over time, influenced by factors such as adoption rates, regulatory environments, and market demand.
As of 2022, it remains one of the most widely recognized and traded cryptocurrencies globally.
While education remains a major hurdle in bitcoin adoption, Rochard remains optimistic. ‘Ten years ago, this idea was laughed off. Today, Bitcoin-backed credit products are inevitable.‘
Rochard is focused on accelerating that education, especially among institutions looking to diversify beyond real estate and equities.
When asked about concerns like low transaction fees or empty blocks in 2025, Rochard pushed back. ‘People worry about low fees, but that assumes a static system. If there’s ever an attack or censorship, fees skyrocket — and miners spin up. It’s anti-fragile by design.‘
Ultimately, Rochard‘s pitch is simple: ‘Bitcoin is no longer a fringe experiment. It’s a core monetary technology — and it’s time the credit markets caught up.‘
Bitcoin is a decentralized digital currency that allows for peer-to-peer transactions without the need for intermediaries.
It uses 'cryptography' to secure and verify transactions, making it a secure option for online payments.
Bitcoin's value is determined by supply and demand on cryptocurrency exchanges.
As of 2022, there are over 18 million bitcoin wallets worldwide, with a total market capitalization of over $1 trillion.
Bitcoin has gained popularity as an alternative to traditional currencies due to its low transaction fees and potential for high returns.
