Step into Divine Vintage, a charming wine bar in Santa Monica’s Montana Avenue, where style, wine, and whimsy blend together in perfect harmony. From its impressive collection of unique bottles to its interactive events and wine education, this haven is a must-visit for wine connoisseurs and fashionistas alike.
A Gathering Space for Wine Connoisseurs and Fashionistas
At the heart of Santa Monica‘s Montana Avenue lies Divine Vintage, a charming wine bar that has evolved from a shop into a haven for those seeking an exceptional wine-drinking experience. Jennifer Rush, the creative force behind this project, shares her vision with us.
Divine vintage refers to a collection of rare and often antique items, such as artwork, jewelry, or furniture, that hold significant cultural or historical value.
These items are highly prized by collectors for their rarity, beauty, and emotional resonance.
The concept of divine vintage is often associated with the idea of heirlooms, passed down through generations, carrying stories and memories of the past.
Statistics show that the global market for antique goods is projected to reach $1.4 trillion by 2025, underscoring the growing interest in preserving cultural heritage.
The Story Behind Divine Vintage
Jennifer Rush and Nick Dumergue, the duo behind Divine Vintage, have crafted a unique space where locals can gather to upgrade their wine cellar and wardrobe. The shop’s origins date back to Rush‘s childhood, when she would scour thrift stores and swap meets for vintage finds. This passion for the old and the new has led her to create a gathering space that blends style, wine, and whimsy.
A World of Wine at Your Fingertips
Divine Vintage boasts an impressive collection of over 250 unique bottles of wine, all hand-picked by Dumergue. The shop’s inventory is carefully curated to expose customers to wines from around the world, including Sicily, South Africa, and New Zealand. Dumergue‘s expertise in viticulture and winemaking has been honed through years of experience, including running the wine program at Harrods and producing Gordon Ramsay‘s signature collection of California wines.

A Space Born from Whimsy
Rush decorated the space herself, drawing inspiration from her travels and personal style. The patio area boasts a cozy, quaint, and chic vibe, complete with Gucci wallpaper, antique lanterns, and lush greenery. Dumergue‘s love for wine is evident in every detail, from the beautifully displayed bottles to the expertly curated wine flights.
Interactive Events and Wine Education
Divine Vintage offers a range of interactive events, including sushi and sake pairings, hands-on wine blending courses, and educational sessions led by Dumergue himself. For those interested in learning more about wine, the shop provides an immersive experience that caters to all levels of expertise. Whether you’re a seasoned connoisseur or just starting your journey, Divine Vintage welcomes you with open arms.
A Community Driven by Connection
Rush‘s vision for Divine Vintage is centered around creating meaningful connections between customers and the community. The shop hosts wine clubs, pop-up specials, and events that foster a sense of belonging among its patrons. With Dumergue‘s approachable nature and Rush‘s dedication to quality, Divine Vintage has become a true treasure chest in the heart of Montana Avenue.
A Haven for Wine Lovers and Fashionistas
Whether you’re a Westsider seeking a new wine bar or an East L.A. local wanting to support Santa Monica business, Divine Vintage is the perfect destination. With its unique blend of style, wine, and whimsy, this charming shop has become a must-visit spot for anyone looking to elevate their wine-drinking experience.
- observer.com | Sip in Style at Divine Vintage, L.A.’s Coolest Wine Bar