As the gaming industry shifts towards collaborative experiences, a new trend is emerging: couch co-op games that bring players together for a unique social interaction and gameplay experience.
The Collaborative Video Game Phenomenon
Video games are often associated with competition, but there’s a growing trend towards collaborative experiences that bring players together. Josef Fares, director of Hazelight Studios, is at the forefront of this movement.
A cooperative video game is a type of game where players work together as a team to achieve a common goal.
In these games, players can communicate with each other and coordinate their actions to overcome challenges.
Cooperative games often require teamwork, strategy, and problem-solving skills.
They can be played online or offline, and some popular examples include Minecraft, Overwatch, and Destiny 2.
The Rise of Couch Co-op Games
Fares’ latest title, Split Fiction, has received rave reviews and sold one million copies in 48 hours. The game offers a unique co-operative experience where two players work together to solve puzzles and beat obstacles. This format has been successful for Fares’ previous title, It Takes Two, which featured similar ‘couch co-op’ gameplay and won a Game of the Year Award.
Couch co-op games have gained immense popularity in recent years, allowing friends and family to share gaming experiences together.
These multiplayer games are designed for local play, requiring players to sit together on the same couch or console.
According to a survey, 70% of gamers prefer playing with others rather than solo.
Games like Mario Kart, Overcooked, and Minecraft have become staples in co-op gaming, promoting social interaction and teamwork.
A report from analytics company Midia Research found that couch co-op was especially popular among people aged 16 to 24. The study surveyed 9,000 gamers worldwide and said roughly 40% of respondents in this age range preferred playing games with others. The report suggested more developers could look to incorporate collaborative elements into their titles.
Why Players Love Co-operative Games
Players are drawn to co-operative games for several reasons. For one, they provide a break from the competitive nature of online gaming. Melissa and Jonn-Mark, a couple who play Split Fiction together on TikTok, say that co-op games allow them to spend quality time together and relax.

Cooperative games promote teamwork, communication, and problem-solving skills.
Players work together to achieve a common goal, fostering social interaction and trust.
Research shows that cooperative gameplay can improve cognitive development in children, particularly in areas such as empathy and cooperation.
Additionally, cooperative games have been used therapeutically to help individuals with autism and other social disorders.
‘I don’t want to have to come home tired and have to focus 100% to just be able to do ok at a game,’ says Jonn-Mark. ‘Whereas this one, I can just sit back, relax and just enjoy the experience.’
The Importance of Trust and Vision
Fares believes that publishers need to trust developers more and give them the freedom to create games that they’re passionate about. He also emphasizes the importance of having a clear vision and sticking with it.
‘I am a – what do you say? – a different breed,’ says Fares. ‘I don’t expect everybody to be like me, but that’s me with my extreme confidence.’
A Changing Industry
The video games industry is shifting towards more collaborative experiences. Games like Mario Kart 8 and the Mario Party series are popular among players who enjoy playing with friends and family.
In recent years, developers have tried to replicate the success of games like Fortnite by creating ‘live service’ titles that constantly update and retain players for months or years. However, this approach can be challenging in a saturated market.
As the industry continues to evolve, it’s clear that co-operative games are here to stay. With their unique blend of social interaction and gameplay, they’re offering players a refreshing alternative to traditional competitive experiences.